Within the global and local Carbonated Soft Drinks (CSD) market, innovation has long been a key driver of success, with brands constantly seeking new ways to capture the attention of consumers. In line with this, limited-edition CSDs, particularly in the form of once-off exciting flavours and exclusive packaging, are becoming increasingly popular in the global […]
As the global insurance landscape continues to evolve through digital transformation, artificial intelligence (AI) is playing a pivotal role in reshaping the Short-Term Insurance industry, by driving significant advancements in customer engagement, operational efficiency, and claims processing. This trend is also prominent in South Africa, with AI innovations, particularly AI chatbots and generative AI, gaining
Claiming the Future: AI’s Role in SA’s Short-Term Insurance Industry Read More »
The Sports and Energy Drinks market is witnessing robust growth, driven by the powerful influence of celebrity and influencer endorsements. Brands both globally and locally are rolling out innovative, lifestyle-focused Sports and Energy Drinks offerings that harness the brand power of athletes, influencers, and celebrities. These strategic partnerships boost sales and amplify brand visibility by
Star Power and Celebrity Endorsements Fuel South Africa’s Sports and Energy Drinks Boom Read More »
Both globally and locally, the Bottled Water market has seen significant innovation in packaging designs, driven by consumer preferences for convenience, sustainability, and enhanced functionality. This shift is part of a broader trend where players are recognising that packaging plays a crucial role in the overall consumer experience, with demand for user-friendly packaging surging as
Packaging innovations seal the deal in South Africa’s Bottled Water market Read More »
Both globally and locally, the Juice market is witnessing a shift in consumer preferences from traditional high sugar Juices to healthier variations that have more nutritional benefits, driven by ongoing health concerns. This is resulting in market players increasing its existing product ranges or launching new Juice products that are sugar-free, or reduced sugar, thus
Healthier Juices are pouring into the South African Juice Industry Read More »
Globally, the demand for natural Digestive Remedy products is surging, as consumers increasingly favour plant-derived solutions that are considered gentle on the body, and environmentally sustainable. With strong growth anticipated for both local and global markets, major market players are actively responding by launching innovative products to meet this robust demand and consumer preference. Insight
South Africa’s Digestive Remedies Market Shifts to Natural Solutions Read More »
The obesity epidemic has been identified as a significant global health emergency, with 16% (890 million) of all adults over the age of 18 living with obesity, according to the World Health Organisation. The situation at a local level is even more concerning, with 31% of South African men and 68% of South African women
Meal replacements shaking up South Africa’s Weight Management market Read More »
As the chill set in, both global and South African Cough, Cold, and Flu markets were mixing it up this season, embracing combination products that tackle multiple symptoms in one convenient solution. This combo-cure trend, fuelled by consumers’ demand for comprehensive relief, is shaping the future of the market with a flurry of innovative product
Sick and Tired? South Africa’s New Wave of Combo-Action Products Read More »
The local Fast Food market is embracing innovative technology to drive the appetite for local and internationally-inspired Fast Food, by enhancing customer service and efficiency, and satisfying the demands of South African consumers. Not only limited to enriching the customer experience, this technology is also being used to improve engagement with Fast Food brands, promote
South African Fast Food Market’s Taste for Technology Driving Growth Read More »
Globally and locally, fitness enthusiasts and athletes are living increasingly time-constrained lifestyles, resulting in a significant increase in the demand for convenient and effective Sports Nutrition products that not only boost their athletic performance and overall wellness, but also fits into their busy, daily routines. This is resulting in an influx of Sports Nutrition products
Convenient Formats Bulk Up South Africa’s Sports Nutrition Market Read More »
Boost Africa Foundation is a Cape Town based NGO that assists children and their families living in extreme poverty to stay in school. This initiative aims to establish leadership and role models in these communities through education. Insight Survey is proud to be involved with Boost Africa Foundation to help inspire and develop the future legends of South Africa.