Vitamins Report

Are functional Vitamins enhancing South Africa’s Vitamins industry?

Worldwide, industry players are having to continually align with the capricious needs of consumers, due to busier lifestyles and shifting preferences. These consumer demands have spurred the development of numerous Vitamin products, offering functional benefits tailored to address daily consumer stressors. These innovative Vitamin products also offer increased convenience to consumers with busy lifestyles and […]

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Is e-commerce boosting SA’s Vitamin market?

Blog / By Yashvir Maharaj

Globally, there continues to be a shift to busier, ‘on-the-go’ lifestyles, which often results in neglected health, limited physical activity and unhealthy diets. Moreover, consumers are increasingly seeking more convenient ways to obtain Vitamins in order to maintain their overall health and wellbeing. Based on these key consumer needs, many South African retailers have introduced

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