Employee Satisfaction & Engagement Research

  • It’s very simple. Happy, satisfied employees deliver good work, resulting in happy customers and profits. Research shows that employee turnover costs companies big money every year – as much as 25% – 200% of an employee’s annual compensation.

It is crucial that an independent market research company is employed for this so employees feel they can speak openly, confidentially, and without prejudice. Employee satisfaction surveys are inexpensive, yet will generate results that are worth many times your small investment.

By understanding the concerns of your employees, you are better able to implement policies and procedures that can improve retention.

Example of questions we help you to answer:

  • Are the objectives and goals of your personnel aligned with those of your organisation?
  • What are the opportunities for your employees to learn and grow in your organisation?
  • What are your employees’ needs, attitudes, opinions, and satisfaction in the following key areas:
  • Work Task/ Work Resources/ Processes and Procedures
  • Work Environment (Organisational Climate)
  • Training and staffing levels
  • Safety concerns
  • Policies and procedures
  • Remuneration and Benefits/Recognition
  • Communication/ Employee-Management Relations
  • Goals and Objectives
  • Career Development

At its most effective, employee satisfaction surveys can be run in parallel with customer satisfaction surveys to drive a direct link between engagement and business results, providing a tangible benefit that can have dramatic impacts on a company’s bottom line.

Our Employee Survey results will help you to save money by reducing costs, more specifically enhancing:

  • Internal and external communication
  • Processes and procedures
  • Management – employee relations
  • Staff motivation and productivity
  • A healthy and enjoyable work environment

Based on our experience, we usually conduct Online Surveys or Telephonic Surveys with customers using our in-house telephonic survey unit. However, depending on the target market and your needs, we conduct Personal In-depth Interviews or Focus Groups Discussions with B2B customers.

For more about our research process, click here.

Our B2B Market Research Services

Our B2B market research services can help your company make smarter business decisions by identifying key data and intelligence based on your specific needs.

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