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Explore our latest articles for insights into market trends, industry developments and research-driven perspectives. Whether you're looking to stay ahead of the curve or gain a deeper understanding of your sector, our blog offers thought-provoking content designed to support smart business decisions.


Driving Loyalty Through Data-Driven Customer Satisfaction Research
In today’s highly competitive telecommunications landscape, understanding client perceptions is essential to sustaining market share and deepening customer loyalty. In

Enhancing Organisational Transformation through Employee Engagement Research
At Insight Survey, we recognise the critical role employee engagement plays in enabling successful organisational transformation. A prominent financial services

Female-focused Probiotics making waves in the South African market
Globally and locally, female-focused Probiotics are gaining significant traction as women place increased focus on their gut and immune health,

Fizzing with innovation: Limited-edition products shaping SA’s carbonated soft drinks industry
Within the global and local Carbonated Soft Drinks (CSD) market, innovation has long been a key driver of success, with

Healthier Juices are pouring into the South African Juice Industry
Both globally and locally, the Juice market is witnessing a shift in consumer preferences from traditional high sugar Juices to

South Africa’s Digestive Remedies Market Shifts to Natural Solutions
Globally, the demand for natural Digestive Remedy products is surging, as consumers increasingly favour plant-derived solutions that are considered gentle

Meal replacements shaking up South Africa’s Weight Management market
The obesity epidemic has been identified as a significant global health emergency, with 16% (890 million) of all adults over

Sick and Tired? South Africa’s New Wave of Combo-Action Products
As the chill set in, both global and South African Cough, Cold, and Flu markets were mixing it up this

Convenient Formats Bulk Up South Africa’s Sports Nutrition Market
Globally and locally, fitness enthusiasts and athletes are living increasingly time-constrained lifestyles, resulting in a significant increase in the demand

Cognitive and sleep supplements boost South Africa’s Supplements market
Globally and locally, the Supplements market is being energised by a rising demand for products that improve cognitive and sleep

Are functional Vitamins enhancing South Africa’s Vitamins industry?
Worldwide, industry players are having to continually align with the capricious needs of consumers, due to busier lifestyles and shifting

How are mobile platforms and the metaverse driving SA’s Long-Term Insurance industry growth?
Following the significant increase in premium volumes of 9.1% in 2021, due to a strong recovery from the COVID-19 pandemic,