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Explore our latest articles for insights into market trends, industry developments and research-driven perspectives. Whether you're looking to stay ahead of the curve or gain a deeper understanding of your sector, our blog offers thought-provoking content designed to support smart business decisions.


Beyond the Capsule: How Food Is Opening Up South Africa’s Probiotics Story
Probiotics are often discussed in terms of capsules, strains and pharmacy shelves, but food is also becoming part of the

Insight Survey in the Media: Research That Informs Industry Conversations
Insight Survey’s research has been cited by some of South Africa’s and the world’s most respected media outlets. From national

Beyond the Injection: How GLP-1 Is Reshaping Weight Management in South Africa
Weight Management in South Africa is entering a new phase as growing interest in GLP-1 medicines introduces different approaches to

Beyond the Protein Shake: How Protein is Moving into Everyday Nutrition
For many consumers, protein still brings to mind a tub of powder, a shaker bottle and a carefully planned gym

From Cup to Culture: How Tea Is Taking on New Meaning in South Africa
Tea has long held a place in South African homes, workplaces and social gatherings. It can mark the start of

Finding the Right Relief: How Cough, Cold and Flu Care Is Meeting Different Needs
A Cold and Flu can affect everyday life in different ways, making the type and timing of symptom relief an

Customer Satisfaction Surveys: Looking Beyond the Score
A customer satisfaction score can tell a business whether customers are satisfied. It does not necessarily tell them why. That

Navigating the 2026 Business Landscape: Turning Global Trends into local Market Opportunities
In 2026, the global corporate landscape remains defined by rapid, and often unpredictable change. Businesses face a combination of challenges

From Awareness to Action: South Africans Take a More Proactive Approach to Allergy Care
Allergy Care in South Africa is increasingly moving beyond simply treating symptoms once they appear. Greater access to allergy information,

Energy, Focus and Stress: The New Everyday Language of Vitamins and Supplements
Wellness is increasingly being shaped by how consumers want to feel and function in daily life. Rather than being limited

Cold Brew and Convenience: Why RTD Coffee Is Gaining Ground in South Africa
As South African Coffee consumption becomes more varied, consumers are increasingly looking beyond the traditional hot morning cup towards formats

Mocktails, Mixers and Moderation: How Soft Drink Brands Can Win the Alcohol-Free Social Occasion
As moderation becomes more visible in social drinking occasions, consumers are looking for drinks that still feel flavourful, considered and